This church wanted to have a visually striking piece that would entice people that are unsure of the baptismal process to “take the plunge” (pun 100% intended).
The cutting die for the folder had to be created from scratch as the size is not standard (5.5” x 8.5” once finished) – which meant creating a custom die vector to be sent off for production. After producing the folders the inside FAQ sheet would be saddle-stitched to the spine of the folder, and the baptism postcards were tucked into the left folder pocket
Folder:
Soporset 83# uncoated cover
4 Color process front & back
Custom die-cut
Soporset 83# uncoated cover
4 Color process front & back
Custom die-cut
FAQ Sheet:
Domtar Husky 60# offset text
4 Color process front & back
Saddle-stitched to folder
Domtar Husky 60# offset text
4 Color process front & back
Saddle-stitched to folder
Folder in print-ready layout
Folder with die-line overlay.
Red lines indicate cutting. Yellow lines indicate scoring (in order to fold cleanly).
Page 4
Page 1
Page 2
Page 3
These are the inside sheets that get stapled inside the folder. The order is paginated so that the pages read correctly once folded in half, meaning the last page (page 4) is on the left of the first page.